'At the most basic level, idols are what we make out of the evidence for God within ourselves and in the world - if we do not want to face the face of God Himself in His majesty and holiness. Rather than look to the Creator and have to deal with His lordship, we orient our lives toward the creation, where we can be more free to control and shape our lives in our desired directions.'
Dick Keyes, 'The Idol Factory' in Os Guinness & John Seel (Eds.), No God but God, p.31.