'The idol of sexual fulfillment has two faces: One face says that each person has the right to be sexually satisfied and that having sex is a necessary part of happy, mature adulthood (or even adolescence). The second face is a Christian one that says the reward for premarital sexual virtue is great marital sex. When I was growing up, sexual ethics was all stick and no carrot: we were told to abstain from premarital sex because of the parental and divine punishment that would ensue. Today the stick is still there, but there's also a carrot: the less you sin before marriage, the hotter the sex after marriage.'
Jenell Williams Paris, The End of Sexual Identity, p.112.